[re-posted from Ad Tech Daily] In light of recent trends indicating a resurgence of online display advertising, industry veteran Jeff Weitzman gave us some valuable insights. Otilia Otlacan: Your company, Buysight (www.buysight.com), has recently announced the launch of an ad … Read More
Interview: Dick O’Hare, CEO and Founder of Local Yokel Media, Explains Breakthroughs in Hyperlocal Targeting
[re-post from Ad Tech Daily] Following on yesterday’s announcement from Local Yokel Media on the launch of the first hyperlocal online ad marketplace, we had a Q&A session with Dick O’Hare, CEO and Founder of Local Yokel Media. Otilia Otlacan: … Read More
Interview: Zedo CEO Roy de Souza Discusses Ad Exchanges in the Current Marketplace
[re-post from Ad Tech Daily] As part of our “Experts Talk” series of interviews, we have asked Roy de Souza, co-founder and CEO of Zedo, to clarify a few aspects on how ad exchanges work and where they are heading … Read More
Interview: Spongecell CEO Ben Kartzman on Display Advertising Trends
[re-post from Ad Tech Daily] Spongecell, the interactive display advertising company that is leading the creative resurgence of online display, has completed a new round of financing led by Eric Schmidt, Google’s Executive Chairman, and Jim Pallotta, Chairman and Managing … Read More
Interview: Mark Lassoff, Founder of Internet Broadcasting Group
[re-posted from Ad Tech Daily] As part of our coverage of the Search Engine Strategies 2008 event in Chicago (SES Chicago 2008), we have interviewed Mark Lassoff, a noted entrepreneur and founder of the Internet Broadcasting Group. Mark was very … Read More
Interview: Cindy Krum, Director of New Media Strategies for Blue Moon Works
[re-posted from Ad Tech Daily] The Search Engine Strategies event returns to Chicago in a month (December 8-12) and features a really impressive lineup of speakers and sessions. We’ve interviewed Cindy Krum, Director of New Media Strategies for Blue Moon … Read More