What I do
I specialize in digital strategy and operations, having advised both startups and established ad tech companies. As of 2018, I lead operations for ad tech company AAX, where we help publishers and advertisers work with the Acceptable Ads initiative. At times, I provide 1-on-1 consulting through Clarity and Evisors. Previous employers and clients include Google, Facebook, reddit.
What I write
As founder & former editor of Ad Tech Daily, an ad tech news publication, my focus was on interviewing ad industry leaders and experts.Here, at otilia.pro, I mostly blog about digital operations, entrepreneurship, and ad tech, with an occasional off-topic post on things that matter to me. You can also find me on LinkedIn.
What I support
Education, science, and culture are some of the areas where I am happy to lend a helping hand through pro bono consulting – please do reach out if this applies to you!For [very] early stage startups, I run free mentoring sessions twice a year, lasting 4-6 months. See Entrepreneurship & Mentoring for details.
Latest articles on Entrepreneurship
Have an interest in advertising operations?
Join me and more than 18,000 ad ops professionals on our LinkedIn group. We share news, insights, tips & tricks, jobs, and sometimes a laugh or two.
Latest from the blog
There’s a lot going on in the ad tech space and I sometimes cover it. At other times, I choose to speak of things that interest me – travel and music, mostly – and that I feel like sharing. Head over to the blog and, if you feel talkative enough, leave a comment or contact me in private.
Go to the blogRead My #meettheteam Interview at AAX, Nearly Three Years Into My Role
August 18, 2020One Stitch at a Time: Mending the Gash Wounding Publisher-Reader Relations
December 27, 2017The Acceptable Ads Committee Announced Its First Members
March 15, 2017Why Working at an Ad Blocker Was the Best Way I Could Think of to Help Advertising
January 16, 2017Web Monetization
I help publishers analyze and improve their web monetization, through a mix of display and native advertising, content strategy, and key partnerships. I also help ad tech companies with brand building and communications projects.
Read more about what I can do for you and how we might work together.
Interviews
Browse through the re-posts (from Ad Tech Daily) of all interviews and Q&A’s with leaders from the digital advertising industry. Read more.
Need more info?
I’m happy to provide further information on my expertise, background, and methods. A good start would be to head over to the about page, check out the services I currently provide, or send me a message right away.
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