Otilia Otlacan - web monetization expert

What I do

I specialize in digital strategy and operations, having advised both startups and established ad tech companies. As of 2018, I lead operations for ad tech company AAX, where we help publishers and advertisers work with the Acceptable Ads initiative. At times, I provide 1-on-1 consulting through Clarity and Evisors. Previous employers and clients include Google, Facebook, reddit.

Otilia Otlacan - write

What I write

As founder & former editor of Ad Tech Daily, an ad tech news publication, my focus was on interviewing ad industry leaders and experts.
Here, at otilia.pro, I mostly blog about digital operations, entrepreneurship, and ad tech, with an occasional off-topic post on things that matter to me. You can also find me on LinkedIn.

Otilia Otlacan - travel

What I support

Education, science, and culture are some of the areas where I am happy to lend a helping hand through pro bono consulting – please do reach out if this applies to you!
For [very] early stage startups, I run free mentoring sessions twice a year, lasting 4-6 months. See Entrepreneurship & Mentoring for details.

Have an interest in advertising operations?

Join me and more than 18,000 ad ops professionals on our LinkedIn group. We share news, insights, tips & tricks, jobs, and sometimes a laugh or two.

Latest from the blog

There’s a lot going on in the ad tech space and I sometimes cover it. At other times, I choose to speak of things that interest me – travel and music, mostly – and that I feel like sharing. Head over to the blog and, if you feel talkative enough, leave a comment or contact me in private.

Go to the blog

Web Monetization

I help publishers analyze and improve their web monetization, through a mix of display and native advertising, content strategy, and key partnerships. I also help ad tech companies with brand building and communications projects.
Read more about what I can do for you and how we might work together.


Browse through the re-posts (from Ad Tech Daily) of all interviews and Q&A’s with leaders from the digital advertising industry. Read more.

Need more info?

I’m happy to provide further information on my expertise, background, and methods. A good start would be to head over to the about page, check out the services I currently provide, or send me a message right away.
To send a story or press release for Ad Tech Daily, please do so from here.